What is Brand Photography?
Brand photography is all about showing the world what you do brilliantly. It will differ from personal branding as there will be more emphasis on your products and a little less on you – but you still need to be in there!
I first met Louise Brooks of Hats from the Hall at a WiRE networking event. Louise is a very talented and sought after milliner who hand makes every single piece – she really does offer a bespoke service to each and every client. She also offers millinery courses – perfect for a hen do!
Louise was reluctant to be photographed but I helped her to relax and we captured a great portrait surrounded by her beautiful hats and fascinators. I want to encourage you to show up in your business so that people can see who you are! We’ve all heard that ‘people buy people’ and great brand photography will help your ideal clients to find you, and to begin to know, like and trust you.
How Brand Photography Can Help Your Business
Whether you sell a product or service (or both), it’s important to have really professional images to showcase what you offer. Louise offers ready to wear, enhanced and bespoke ranges of hats, in addition to her bridal pieces. High quality product images were essential in showcasing what she offers:
It was an absolute pleasure to collaborate with Jules Baines of Just Jules Jewellery for the styling of the bridal pieces, it was such a fun part of the shoot and Jules is fabulous at this.
Do You Need Brand Photography for your Business?
I hope you’ve been inspired by these beautiful images! Start imagining what having some professional, on-brand images could do for your business. You will feel a surge of confidence in your marketing and your ideal clients (who are already looking for you, by the way) – will find you far more easily. Your revenue and sales are bound to increase as a result – what’s not to like? I’d love to help you tell your brand story and show the world how brilliant you are. Do get in touch to arrange a friendly chat about how brand photography can help your business.