This commercial project was part of a brand refresh and new website for Huntleys Letting Specialists, based in Loughborough. The brief included headshots of each team member and a variety of images showing the team at work.
Begin with the end in mind: planning your commercial photography shoot
Andrew had a clear vision and brief for this project which was great and I can’t emphasise enough the importance of planning. Knowing what images you need, what they are for and how they will be used is vital to the success of any commercial photo shoot. Deciding the aspect ratio required is critical to setting up each image correctly. In this case, most images would be cropped to a letterbox shape to work within the website design. Knowing this in advance enabled me to set up each shot with that in mind. Below is a small selection of what I captured for them.
I like to have a collaborative approach with every client I work with and this last image was suggested by Ellie. We had some fun experimenting with this and chasing the light at the end of the day too!
Here’s what Andrew had to say about the shoot:
We are all so happy with the work Ruth has done for us. The photos produced are so much better than we imagined they could possibly be and show our business and the team in a great light. These images will be used as part of an advancement of our brand and provide us with some great material to work with. Thank you Ruth!
Loughborough Commercial Photography
If you would love some fresh images to showcase your business and brand, I’d love to help! It’s important that I get to know you and understand your business so I include a pre-shoot consultation with all my commercial work. Sounds good?